La Preferida

La Preferida

Authentic Mexican Ingredients

An iconic Chicago brand needed a new site to expand their national recognition. We were proud to be their preferred partner.

La Preferida has been one of Chicago’s favorite foods for decades. Its beans, rice, tortillas and more have fed generations of families. For their new site, we wanted to make sure that everyone around the country could find the La Preferida products they wanted, in an easy, straight-forward fashion.

Incorporating a clean and intuitive product catalog and easy-to-use store locator, as well as an extensive but navigable recipe section, the site gave visitors everything they needed to get dinner ready.

Incorporating coupons was the icing on the cake…or maybe the chip in the dip. The developers were proud to help a local company expand their national reach and make its users confident in making informed, data-driven decisions.

La Preferida has been one of Chicago’s favorite foods for decades. Its beans, rice, tortillas and more have fed generations of families. For their new site, we wanted to make sure that everyone around the country could find the La Preferida products they wanted, in an easy, straight-forward fashion.

Incorporating a clean and intuitive product catalog and easy-to-use store locator, as well as an extensive but navigable recipe section, our site gave a visitor everything they needed to get dinner ready.

Incorporating coupons was the icing on the cake…or maybe the chip in the dip. The developers were proud to help a local company expand their national reach and make its users confident in making informed, data-driven decisions.

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